How we keep your data safe

Privacy policy

Last updated: June 2026

MAD Promotions is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, store and protect your personal data when you visit our website, contact us, book a consultation, subscribe to our newsletter or work with us.

WHO WE ARE

MAD Promotions is a UK-based PR and media relations business founded by Karin Ridgers.

Website:
www.mad-promotions.com

Email:
info@mad-promotions.com

Address:
4 Capricorn Centre
Cranes Farm Road
Basildon
Essex
SS14 3JJ

For any privacy or data protection queries, please contact: info@mad-promotions.com

WHAT PERSONAL INFORMATION WE COLLECT

We may collect and process the following information:
• Your name
• Email address
• Telephone number
• Business or organisation name
• Job title or role
• Information provided through our website contact form
• Information provided when booking a consultation
• Information provided when subscribing to our newsletter
• Information relating to enquiries, projects and services
• Website usage information, including cookies, browser type and IP address

Where relevant to our PR work, we may also process professional contact details for journalists, editors, producers, media contacts, suppliers and business contacts. This may include names, job titles, work email addresses, publications, areas of interest and previous professional communications.

We only collect information that is necessary for legitimate business purposes and to provide our services.

HOW WE COLLECT YOUR INFORMATION

We may collect information when:
• You contact us via our website, email, phone or social media
• You book a consultation
• You subscribe to our newsletter
• You work with us as a client, supplier, journalist, collaborator or business contact
• You interact with our website or online content

HOW WE USE YOUR INFORMATION

We may use your information to:
• Respond to enquiries
• Arrange consultations
• Provide PR, media relations and consultancy services
• Manage client relationships
• Contact relevant journalists and media professionals in connection with PR activity
• Send newsletters and updates where you have chosen to receive them
• Keep records relating to our services
• Improve our website and communications
• Comply with legal, accounting and regulatory obligations

We will never sell your personal information.

LEGAL BASIS FOR PROCESSING

Depending on the circumstances, we rely on one or more of the following lawful bases:
• Consent
• Contract
• Legitimate interests
• Legal obligation

Legitimate interests may include managing business relationships, responding to enquiries, carrying out PR and media relations activity, maintaining business records and communicating with relevant professional contacts in a reasonable and proportionate manner.

EMAIL MARKETING

If you subscribe to our newsletter, we may send you updates, PR news and information about MAD Promotions. Every marketing email includes an unsubscribe link and you may opt out at any time by contacting: info@mad-promotions.com

WHO WE SHARE INFORMATION WITH

We may share information with trusted third-party providers where necessary to operate our business, including:
• MailerLite
• Calendly
• Website hosting providers
• Analytics providers
• Professional advisers such as accountants

We only work with providers that we believe have appropriate security measures in place.

INTERNATIONAL TRANSFERS

Some of the platforms we use may process information outside the UK or European Economic Area. Where this happens, we aim to ensure appropriate safeguards are in place.

HOW WE STORE AND PROTECT YOUR INFORMATION

We take reasonable steps to protect personal information from unauthorised access, loss, misuse or disclosure.

HOW LONG WE KEEP INFORMATION

We only retain information for as long as necessary. Client, accounting and contractual records may be retained for up to six years after the end of the business relationship, where required by law. Newsletter subscriber information is retained until you unsubscribe.

YOUR RIGHTS

Under UK data protection law, you have the right to:
• Request access to your personal information
• Request correction of inaccurate information
• Request deletion where appropriate
• Restrict or object to processing
• Withdraw consent
• Make a complaint

To exercise any of these rights, please contact: info@mad-promotions.com

DATA PROTECTION COMPLAINTS

If you have concerns regarding how your personal information has been handled, please contact: info@mad-promotions.com
Further information can be found in our Data Protection Complaints Procedure.

COOKIES

Our website may use cookies and analytics tools to improve user experience and understand how visitors use our website. You can manage cookies through your browser settings.

THIRD-PARTY LINKS

Our website may contain links to external websites. We are not responsible for the privacy practices of third-party websites.

CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. The latest version will always appear on our website.

INFORMATION COMMISSIONER'S OFFICE

If you are unhappy with how we have handled your information, you may contact the Information Commissioner's Office.
Website: www.ico.org.uk
Telephone: 0303 123 1113